Hi, I’m Luke and welcome to the Bearhu... no, hold on; I mean Dixon Supply Co. ltd.
Name: Luke Dixon
Where: I’m based in a small town called Yarm, North East England, UK.
Occupation: Graphic Artist; this was taken from LinkedIn, as ‘Drawerer of Bears’ wasn’t listed.
My interests: First off, obviously, it’s bread, Guinness, good slippers, drawing, spending time with my family, sports, and taunting ducks with large bits of bread to see their jealous faces—wishing they had fingers to buy bread. I joke; it’s like Homer putting gasohol in his car: “One for you, one for me.” everyone gets bread.
Experience: Nike, Wieden + Kennedy, Mundial, J Skis, Dephect, & more.
Dislikes: Coat hangers, dropping things & having photos taken for serious situations; refer to the example shown.
From a young age, I've always been passionate about drawing, design & bringing ideas to life. Over the years, I’ve honed my skills to create a wide-ranging & distinctive style, which has allowed me to offer a unique perspective when working on new projects. During the 14 years I spent building the Bearhug, I covered multiple areas of the business, gaining a huge amount of experience, with my main focus covering marketing & design. Having utilised paid ads & social media from early on, I spent over £2million across the leading ad platforms, covering everything from the content & creative to campaign management. This was possible due to the community surrounding both the brand & my artwork, where we gained over 500k followers. All these factors are the foundation of how I plan to proceed with Dixon Supply Co. & I’m eager to leverage this knowledge to help others bring their ideas to life.
